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Alliance Intelligence Platform

Build Your Ecosystem with
AI-Powered Alliance Discovery &
Intelligent Partner Management

Find the right partners. Onboard them faster. Enable them smarter. Scale your ecosystem with precision.

Because every great ecosystem starts with discovering the right alliances and grows by managing them intelligently.

Alliance DiscoveryAlliance ManagementPartner Intelligence
Global partner distribution in Channlworks
Discovery search feature in Channlworks
Discovery search feature in Channlworks
Leads in Channlworks
The Problem: Finding the Right Partners is Hard

Alliance Discovery Is The First Step & Toughest One.

Every high-growth SaaS or ISV knows this truth: your ecosystem is only as strong as the partners you choose.

But today, partner discovery is fragmented across Google searches, outdated directories, spreadsheets and endless guesswork.

Finding the right VARs, MSPs, GSIs, distributors or boutique SI champions becomes:

Time-consuming
Opaque
Manual
Inconsistent
Impossible to scale

"You can't build a winning ecosystem when you don't know who your winning partners are."

Meet Genie AI

Channlworks uses AI-driven algorithms, ecosystem signals, competency profiles, geographic intelligence and ideal-partner matching to help you instantly discover the partners who matter.

Welcome to Genie AI

Identify high-potential partners in seconds

Genie AI scans ecosystems to surface partners that match your markets and motion.

Analyze competencies and focus areas

Understand certifications, competencies, focus areas and customer segments at a glance.

Pick partners that align with your GTM vision

Score and shortlist partners that fit how you actually go to market.

Welcome to Genie AI

Build Big Bet, Named & Focused tiers from Day 1

Turn your shortlist into clear partner tiers with a single Genie-powered workspace.

Show me AWS partners in USA

42 partners • VARs, MSPs, GSIs

Cloud

Ask in natural language. Genie does the rest.

Genie AI understands how alliance leaders think. Simply describe the kind of partners you're looking for and Genie searches across ecosystems, signals and profiles to surface the ones that match.

/"Show me AWS partners in USA"
  • • Genie AI interprets the geography, vendor and partner type.
  • • Surfaces high-potential AWS partners with the right focus and coverage.
  • • Ready for you to shortlist into Big Bet, Named or Focused tiers.

Once You Discover Them, You Need to Activate Them.

The moment the right partners say "yes," a new challenge begins: how do you onboard, train and activate them smoothly?

This is where organizations usually break: manual tasks, scattered resources, inconsistent onboarding and almost no reporting on what is working.

Partner Onboarding

Certification & Skills

Partner Program Builder

Partner Tiering & Classification

Turn your onboarding from a bottleneck into your biggest competitive advantage.

Alliance Management Is a Journey.
We Power Every Stage

Every partner goes through predictable phases — from early interest to activation to co-selling to revenue generation. Channlworks gives you one platform to manage every step of this lifecycle.

Building the distribution network for the AI Economy

Software Products

Your AI-powered products, platforms and solutions.

1

Partner Discovery

Identify AI-ready partners who align with your product and markets.

2

Onboard & Enable

Equip partners with playbooks, training and assets to go-to-market.

3

Co-sell & Activate

Run joint motions from opportunity to revenue with shared context.

4

Scale Programs

Tier incentives and automate repeatable motions across ecosystems.

5

Alliance Outcomes

Turn ecosystem reach into adoption, revenue and retention.

Customers

The ecosystem of customers you reach through partners.

Channlworks Virtual Alliance Manager

AI agents aiding human efforts across every stage of your distribution network.

Ecosystems Succeed When Data Meets Intelligence.

Once partners activate and begin contributing, your ecosystem needs insights — not spreadsheets.

Channlworks brings real-time analytics, growth signals and scalable workflows that help you:

  • Accelerate revenue with partners
  • Improve partner prioritization
  • Identify growth markets
  • Reduce partner churn
  • Expand globally with confidence

Agent Dash

Analytics & Reports

Revenue Dashboards

Partner Scorecards

Insight-driven ecosystems outperform guessing — every single time.

Trusted by partners worldwide

Channlworks supports ISVs, distributors and partner ecosystems across multiple regions, helping them discover, onboard and manage the right alliances.

Atomicwork
Wysetek
Crayon
Frontier
Valuepoint
TD Synnex
Redington
Atomicwork
Wysetek
Crayon
Frontier
Valuepoint
TD Synnex
Redington
Atomicwork
Wysetek
Crayon
Frontier
Valuepoint
TD Synnex
Redington
Atomicwork
Wysetek
Crayon
Frontier
Valuepoint
TD Synnex
Redington
Indusface
Astuto
Finvolv
Krion Consulting
ONID
Rakuten
GoComet
Indusface
Astuto
Finvolv
Krion Consulting
ONID
Rakuten
GoComet
Indusface
Astuto
Finvolv
Krion Consulting
ONID
Rakuten
GoComet
Indusface
Astuto
Finvolv
Krion Consulting
ONID
Rakuten
GoComet

What Our Customers Say

Discover how Channlworks has helped organizations transform their alliance management and achieve exceptional results.

Vijay Rayapati
Ashish Tandon
Subhash Chandra

Vijay Rayapati

Founder & CEO, Atomicwork

Atomicwork's ecosystem-led growth strategy hinges on nurturing the right partnerships to amplify our unified AI assistant and business workflow solution globally. Channlworks Alliance Intelligence Platform is the force-multiplier that makes this possible. Channlworks is empowering us to identify, onboard, enable and measure our success with partners efficiently and effectively as we help customers reduce costs, maximize productivity and deliver great employee experiences. 

Ready to transform your alliance management?

Join the leading organizations that are revolutionizing their partner ecosystems with Channlworks.